You’re Spelling Out The Wrong Word, Guys

Question for whomever wrote those ZipRecruiter commercials on the radio: The part where you give out the special web address ZipRecruiter.com/canada and then have the voice guy spell out the word Canada, who is that for, exactly? We’re in Canada. Anyone in a position to need that address is probably going to know how to …

Everybody Needs Good Speakeroos

I like the little song in the Volkswagen commercials. It’s bouncy, it’s catchy, it’s fun to sing along to…especially when you actually know the words. I wasn’t sure if I was going deaf, there was too much background noise, I always caught it from a distance or some combination of the three, but for a …

So He’s Good Then?

Let me make sure I have this right. The Conservatives bought advertising time on television stations so that they could show advertisements like this one that advertise all of the bad things that Justin Trudeau has done, and then tell us at the end of all of their advertisements that Justin Trudeau is not as …

Why Are The TV Commercials Yelling AT Me Again?

Perhaps Carin and I are just crazy old people (the fact that we still fairly happily pay for cable television suggests that we might be), but in case we’re not, I’ll toss this out into the world. Has anybody else noticed that, even though it’s not supposed to happen and hasn’t felt like a problem …

Dear Blue Jays Advertising Department:

I don’t want anything hitting a beefy nutritiony home run in my mouth, especially not something with jack in its name. I’m sure Jack Link’s is a fine product, but I nearly chucked when I heard that ad just now. You’ve unleashed some rather off-putting commercials in the past, but this is by far your …